Singlespeed UK
+ event organisation
+ brand identity
+ merchandise
+ social media
+ photography/film
The Singlespeed UK mountain bike championships is a not-for-profit event that changes host and location each year.
As a singlespeed cyclist for more than 25 years, it was about time I took the opportunity to organise the event.
This gave me an opportunity to flex my branding muscles and experiment with something a little different to my usual style.
Big thanks to Joe Farrar for help with the video.